We’re in the year 2014, people know what the world wide web is (and have known for quite some time), yet may organisations still insist on using a www subdomain for their primary website instead of a pretty subdomain-less url.
Keep it simple
I don’t use, link to, or promote the url
www.ilee.co.uk - I always use
ilee.co.uk. It’s prettier, simpler and still obviously a url.
Use a permanent (301) redirect
I do redirect
ilee.co.uk, for completeness and SEO reasons. Serving the same content for each url could be considered duplicate content without a redirect. GitHub pages automatically handles this and it’s GitHub’s preferred format (you’ll never see
www.github.com, it’s always
To my horror I realised yesterday that
www.plugreg.com, didn’t redirect to
plugreg.com. plugreg is written in node.js and uses the expressjs framework, so I wrote a handy little function to handle the www redirect scenario:
Configure webmaster tools
Under “site settings” of Google Webmaster Tools, you also have the option to set your preferred domain:
- Don’t set a preferred domain
- Display URLs as www.ilee.co.uk
- Display URLs as ilee.co.uk
Here’s to a www-less 2014.